Billionaire Boys Club is a globally recognized streetwear brand founded by Pharrell Williams and NIGO in 2003, merging luxury, skate culture, and hip-hop influences into a distinctive aesthetic. Known for its vibrant graphics, space-themed motifs, and playful yet elevated streetwear staples, Billionaire Boys Club champions individuality and creativity. The brand’s philosophy—“Wealth is of the heart and mind, not the pocket”—emphasizes self-worth over materialism. From iconic astronaut logos to bold hoodies and limited-edition collaborations, Billionaire Boys Club blends street culture with artistic edge, securing its place in the pantheon of influential fashion brands.